Herbalife · Jaipur · production lead
12,500 people, 20 crew, six hours to deliver
2-day event · Production lead
- 12,500+
- Attendees covered
- 20
- Production crew led
- 6 hrs
- Turnaround after close
- 2 days
- Event duration
The job
A two-day Herbalife event in Jaipur with more than 12,500 people through it. I ran the production side: a team of twenty across video and stills, covering an event that does not pause and cannot be reshot.
The constraint
The main highlight video and the complete photo set had to be delivered within six hours of the event closing — while it was still live for the audience who had been there.
That deadline is what shaped every decision upstream of it: what got shot, how it was logged, who was cutting while others were still filming. We used AI generation on the highlight video to compress the edit into a window that a conventional post-production pipeline could not have met.
Why it is on here
Twenty people, two days, one immovable deadline, and a client watching. This is project delivery under exactly the conditions that separate people who plan from people who ship — and it is the clearest example I have of using AI to hit a deadline rather than to save effort.
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